How to Enable Website Visitor Tracking

Last updated: August 8, 2025

Step 1: Install the Tracking Pixel

1. Navigate to the integration settings:
Go to AiSDR → Settings → Integrations
Direct link to settings

2. Locate “Website visitor tracking” and click “Connect”

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3. Choose your installation method:
You can install the tracking pixel either manually or via Google Tag Manager.

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Google Tag Manager Installation

Manual Installation

Copy your AiSDR pixel code

Copy your unique pixel code generated by AiSDR

Open your Google Tag Manager account and select the appropriate container

Paste the code into the <head> section of your website (just before the </head> tag)

Click “Add a new tag”

You may install it on all pages or only specific URLs

In Tag Configuration, choose Custom HTML

Paste the pixel code into the HTML field

Under Triggering, select All Pages

Name the tag (e.g., “AiSDR Pixel”), click Save, and Submit the changes

Save and publish the changes

Note: Only one integration token is issued per company, and any team member can complete the integration process.

Complete integration

  • After installation, return to AiSDR and click “Done”

  • The status will update to “Verification”

  • Once AiSDR detects the first pixel request from your website, the status will automatically change to “Connected”

  • A “View Leads” button will appear, and a Website Visitors tab will become available in the campaign builder

Relevant articles:

📄 How Do I Create a Website Visitors Campaign?

📄 Where Can I See All Website Visitors Tracked?